UX consultant specialising in conversion optimisation. I fix broken user journeys, eliminate usability barriers, and design experiences that drive results. B2C, eCommerce, digital buying experiences.

Wai Law, Product/UX Designer

I'm Stephen (@wailaw) | Topmate

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Christmas In Our Tiny Home

She Bought and Renovated a 700 Year Old English Cottage in Her 20’s

Abandoned WW2 Prefab Transformed into a Thriving Off-Grid Homestead

Timeless Simple Living in a Beautiful Tiny House Truck

This Brilliant DIY Tiny House Shows What's Possible If You Try

A Wizard’s Tiny Home in the Woods | A Lord Of The Rings Inspired Havenstead

Modern Tiny House Perfection in the Scottish Highlands

Tired Of The Modern World, He Built A Home & Life Like No Other

His Striking Modern Minimalist Houseboat on London’s Canals

She Proved Everyone Wrong With Her £12,000 Tiny Home!

Cottagecore Dream Tiny Home in the English Countryside

Inside Their Stunning Modern Shed Home in the Gold Coast Hinterland

This Luxury Tiny House Crushed the Cost of Living Crisis

Vintage Double Decker Bus Becomes a Perfect Home on Wheels

High in the French Mountains They Built Their Dream Tiny Home

Stunning Spacious Single-Level Tiny Home is the Perfect Sanctuary

This Silo Home is an Architectural Wonder!

This Spacious Tiny House is Like a Mini Mansion

Downsizing & Simple Living in Her Extraordinary Minimalist Tiny Home

Inside a Poet’s Cozy Tiny Home 📚 Built for Books, Beauty & His Beloved Hound

Superyacht Captain Builds Jaw-Dropping Tiny Home Paradise in the Australian Rainforest

You’d Never Expect This Modern Industrial Tiny Home in the City

They Built a Bus Home and Created a Life of Freedom on the Road

This Tiny House Built on a Dump Truck Is Absolutely Brilliant

Spectacular Tiny House Inspired by Natures Most Magical Architects

Secret Tiny Home & Garden Hidden In The Heart Of The City

Building Her Tiny House Was This Intrepid Writer's Biggest Adventure Yet

A Stunning Family Tiny Home & Multigenerational Homestead

She Built This Tiny House After Divorce & It Changed Everything

Father Builds Ultra-Affordable Tiny Home for Himself and His Daughter

Helping biz to optimise their design practice. Combining simple conversion tactics and UX tenets to boost engagement

👷🏼‍♂️ Designing digital experience and product since 2010 

🚶🏻‍♂️ Walked a marathon but yet to run one

I'm Wai, rhymes with bay